Cooperation of Unconditional and Fressnapf Group

With DTB’s full legal support, Unconditional and its majority owner Mr Edvard Varda, have successfully closed the transaction related to the sale of the company’s shares to the Fressnapf Group. As one of the leading regional pet supply companies, Unconditional has effectively partnered and cooperated with the Fressnapf Group that is now its strong shareholder investing in the company’s further expansion in Croatia, Slovenia, Serbia, and Bulgaria.

Since its founding in 1974 with one pet store in Split, Croatia, Unconditional has grown to nearly 300 employees today, operating 30 pet stores in Croatia and supplying over 1,000 pet stores and veterinarians in Slovenia, Croatia and Serbia. The Fressnapf Group, European market leader for pet supplies, is currently active in eleven countries with more than 1,800 stationary and online stores, approximately 16,000 employees and generates more than 3 billion euros in sales.

Mr Edvard Varda, the owner of the Unconditional, affirms: “Our joint venture covering the markets in Slovenia, Croatia, Serbia and Bulgaria is the next logical step to achieve our vision – passion and commitment to unconditional care for all our customers: pets, pet lovers, our B2B customers and other pet professionals. Through know-how, experience, and cooperation with the Fressnapf group we are confident that we will enable as many people as possible to provide the best care for pets in our region. Maintaining our current business model successes, as well as leveraging the extensive resources the Fressnapf group, provides and creates room for accelerated growth of animal care and businesses of our B2B customers in the local markets, as well as online and omnichannel in perspective. We are excited about the next stage to achieve clear regional market leadership in pet care.”

DTB team comprising Damir Topic, Senior Partner, and Dina Salapić, Attorney at Law, assisted the client in the respective transaction.